A NEW business is joining the high street in Newton-le-Willows.

The former premises of Shakey J's on Newton High Street will be replaced with a new business, as the family-run milkshake bar moved further down the street following a total rebrand. 

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The new business, named Pierce and Love, will be a piercing and wellbeing shop, with holistic items also on offer.

Aimee Palin shared her excitement about setting up her own business.

Discussing joining the high street, Aimee said: "I’ve wanted to get on the high street for a while now, so I’ve been waiting and waiting but it’s ended up being the perfect premises and I’m so excited.

St Helens Star: Aimee has been piercing for seven years and is looking forward to introducing her new business to the high streetAimee has been piercing for seven years and is looking forward to introducing her new business to the high street (Image: Aimee Palin)

"I really love with piercings how some people get them to claim themselves back and have the power of getting a piercing, and I think it ties in really nicely with this idea of wellbeing, meditation, and mindfulness, so I think it’ll all work well together.

"I’m excited and a bit nervous because of the way the world is at the minute; it’s a scary time to be opening a new business.

St Helens Star: Aimee believes piercings are a way for people to claim themselves backAimee believes piercings are a way for people to claim themselves back (Image: Aimee Palin)

"But, I feel like it’s the right time for it as a lot of people are struggling mentally and it’s a really good way to give people that space and time, and hopefully an environment to enjoy themselves."

St Helens Star: Crystals and other holistic items will be offered in the shopCrystals and other holistic items will be offered in the shop (Image: Aimee Palin)

The 34-year-old currently works in a piercing shop and is looking forward to joining high street businesses and becoming part of the community.

Work is currently being done on the shop, with no opening date confirmed.